Limerick's emerging and diverse creative scene is encapsulated in Hatch, the identity designed for the first-ever showcase collaboration between LIT Film and LIT Music students.
Identity designed by myself and Anne-Marie Murray, for the Limerick Institute of Technology Film & Music Showcase 2020. Our design was chosen after a pitch presentation against several other teams, in front of LIT lecturers and students. The bold design is inspired by emerging talent and breaking out of the mould. This was the first year LIT film and Music students were collaborating for a showcase, so the identity really needed to make an impact and a great first impression.